Saturday, 21 October 2017

TUILERIES

ACNE sweater
BENETTON shirt
MANGO skirt
ZARA heels

It's getting colder outside. I felt completely frozen during the day. I am not a huge fan of winter or snow but at least it's not raining. I try to keep myself warm and happy but it's not a big surprise that I miss France...
As some of you may know I was working in Paris during The Fashion Week. Had really busy timetable so we decided to spend a relaxing morning in Tuileries with Matilda. I love how you can wear skirts with knits and combine your summer pieces with warmer clothes. Autumn in Paris - so much better than in Helsinki!

xx

Photos by Matilda

Wednesday, 18 October 2017

TRENCH COAT

 H&M trench coat
ANNA RUOHONEN t-shirt
PULL&BEAR trousers
ZARA heels
For me trench coat has always been more like a spring garment but now I decided to take mine back for the early autumn days. Why? Probably because I just came back from Paris and everyone there is wearing the "it coat" all year round. Believe me. Obviously I got inspired. It's a bit oversized but feminine with puff sleeves, pretty waistline and wide hem. Sometimes I prefer it open and loose though.

xx

Photos by Sylvie

Sunday, 17 September 2017

PULLOVER VEST

H&M earrings and trousers
MONKI sunglasses
BENETTON shirt
2ND HAND pullover vest
ZARA heels
I could write a book about wearing a white shirt. I think I am wearing mine almost every day and never get bored. This time I layered it with easy black pullover vest. Keeping myself warm and classy.

Tomorrow I am packing my bags and challenging myself a bit as a stylist. It's a few weeks lasting project and we're travelling the country with my team. Keep following me on instagram and snapchat for more. Now trying to decide looks for our first show. Exciting!

xx 

Photos by Sylvie

Sunday, 3 September 2017

BLAZER

 H&M sunglasses and blazer
SINI KOLARI earrings
BENETTON shirt
I've had this blazer in my closet for ages and actually found it again when I was looking for something warmer to wear with this satin skirt which I got from my sweet grandma. I think every outfit look better with well tailored pieces and I am bringing mine back. Using it almost every day (check the look I posted earlier here) and imagining how cool it would look with matching velvet trousers as well (in search of some, any tips?) On the other hand classy blazer is also something you can wear just with a pair of jeans without any effort. Maybe that's the reason why I've been so in love with it lately.

xx

Photos by Matilda

Monday, 28 August 2017

RED

 MONKI sunglasses
ANNA RUOHONEN cardigan and trousers
BENETTON shirt
H&M scarf
ZARA heels
Yeah, I decided to go all red everything. I was once again the crazy red lady on the streets of Helsinki. We had late breakfast with my favourite parisian girl Matilda and that was the perfect reason to wear this super cosy look. You just need to have the right mood to wear something as bright as this, right? In my opinion the upcoming season is always a good moment to try something new and break the boundaries. Remember I was talking about the power colour a while ago? This time it was totally all about maximizing the effect and going to the next level wearing mohair and silk pieces by Anna Ruohonen. As my sweet customer told me "it's going to be Autumn and I wanna wear more colours like you have the red" And it made me so happy!

xx

Photos by Matilda

Tuesday, 22 August 2017

NEXT SEASON

H&M sunglasses and vest
VERO MODA dress
ZARA heels
I feel the summer is passing by so fast. It's almost September and we're going towards next season. Of course it will bring something new and exciting but at the same time I am not really ready to take that step. Right now my weeks are full of work and meetings but also late summer night parties with my friends. 

Today earlier with Sylvie <3 Wearing my favourite colours and looking forward to the future with a bit more autumnal look. Time for layering and a little extra something, fishnet tights for colder days.

xx

Photos by Sylvie

Wednesday, 9 August 2017

CITY CHIC

Iris Anna Sofia Wearing Urban Uniform
MONKI sunglasses
H&M blazer and t-shirt
MANGO skirt
ZARA heels
Iris Anna Sofia Details
Iris Anna Sofia Monki Sunglasses, H&M Blazer and T-shirt, Mango Skirt, Zara heels
Hey guys! It's been a while (again). I am drinking my daily coffee with milk and trying to figure out what to write about this outfit. I find it a bit difficult at the moment. What a hustle it's been. We're going to shoot fashion editorial with my favourite photographer in a few hours and I wanna get this blog post done before. I've been really spaced out lately but oh well here we go...

I finally found this skirt in my size (and favourite colour) from Mango and I totally adore it. The shiny fabric and the pretty frill on the hem makes it so special even it's really simple at the same time. I wanted to create a look around it and because I was going to work after meeting with Sylvie I ended up to keep things modern and sophisticated. I could call this my urban uniform with some serious city chic vibes. What do you think? Hah!

xx

Photos by Sylvie

Sunday, 2 July 2017

FROM GOOD TO GREAT

MONKI sunglasses
VIAMINNET earrings and clutch bag
MANGO shirt
ZARA trousers and heels

Oh what a beautiful day it was. I wore my everyday favourites, white shirt, black flared trousers and pointed heels. I also got to wear amazing accessories by Viaminnet. I started to think about the point of accessorizing and ended up with a conclusion.

There's the important role of good accessorizing in any outfit. It's about elevating your daily look and making it personal. In my case statement earrings are a great finishing touch to a minimal look during the day time (oh well maybe for a cocktail after work). You should always choose accessories that match your wardrobe and style. A long story short: Keep it simple and make yourself stand out more <3
Tomorrow back to work and business. I am really trying to get myself early out of bed and into routines after our late night dinner party yesterday. We spent really nice time eating and talking for hours. Sometimes it's good to make yourself comfortable and forget everything else. Enjoy the new week! xx

Photos by Siri

Thursday, 22 June 2017

ACCESSORIZING

VIAMINNET earrings
ASOS swimsuit
MANGO shirt
JACKPOT skirt

Denim skirt styled with a white shirt has been something very fresh to me lately. Also big earrings to add something extra. These ones from Viaminnet Summer 17 collection are made of leather and are absolutely beautiful. And guess what! I was completely hopeless a year ago what comes to accessorizing. I think I've finally learned it!

Photo by Siri

Sunday, 21 May 2017

DOTTED

BENETTON blouse
MONKI shirt dress
ZARA heels
Warm weather is finally here! Ah, I love this! Today I decided to wear my favourites from last summer. I wore these pieces separated many times so I couldn't even imagine this combination. Got the idea suddenly last night and I am so surprised how fresh they look together. The dotted blouse gives a bit more shape to my oversized shirt dress and makes me feel so happy. My style definitely gets more playful and creative during sunny season :)

Photos by Sylvie

Saturday, 13 May 2017

OVERSIZED BLAZER

MARIMEKKO blazer
WEEKDAY trousers
ZARA heels
I've seen a lot of oversized 80s style blazers with shoulder pads lately and got really inspired. I decided to wear this boxy-shaped vintage Marimekko blazer with matching grey trousers. This combination proved to be pretty cool and I like it because it works as a suit and in many occasions. The blazer styled with jeans and simple white t-shirt could also work and be more relaxed look for the day. How would you wear it?
Make sure you follow me also on instagram and snapchat @irisannasofia to see some sneak peeks of my daily life and a lot of behind the scenes material (especially now because of the starting PRE Helsinki fashion week).

xx

Photos by Sylvie

Friday, 5 May 2017

SPRING BLUES

VERO MODA leather jacket
MONKI dress
ZARA heels
I am looking forward to the summer! It has been so cold and windy lately and I am totally fed up with it. Today I wore my all time favourite colours and garments and tried to enjoy the weather. Black with blues always look chic and sophisticated. Layering classic must-have pieces is a good and easy idea as well. Little black dress with dress shirt and leather jacket = timeless and working for sure!

Photos by Sylvie

Tuesday, 25 April 2017

PINK & RED

 NEW LOOK blazer
H&M STUDIO trousers
MONKI bag
ZARA heels
SINI KOLARI earrings
Ahhh, I am so in love with my outfit! Huuhh, what do you think? I wore pink & red for Inspiration Blog Awards and I feel so proud of myself. Not that same little black dress I've been wearing for five years. Lol. It was crazy night with stylish people and friends I've missed too much <3

Photos by Milla

Wednesday, 12 April 2017

MARIMEKKO SPRING

Wearing Marimekko Spring Summer 2017 collection
MANGO shirt
RITVA FALLA COLLECTION coat
ZARA heels
Happy colourful ss17 trousers by Marimekko
I got so inspired after visiting Marimekko factory today. We had a nice meeting and I saw the whole fabric manufacturing process there. It's really interesting to understand better our finnish brand and get more into it. 

Now I really feel like showing you these photos right away. I am wearing cool trousers from Marimekko S/S17 collection and those colours make me so happy. Definitely a piece which cheers me up!

Photos by Siri 

Friday, 7 April 2017

MONTMARTRE

Exploring Montmartre in Paris
ANDIATA coat
MANGO shirt and shoes
Wearing twisted skirt by Vainio.Seitsonen
Perfect wool coat by Andiata
We spent amazing weekend exploring Montmartre and walking all those beautiful hidden streets there. Eating some crepes and had coffee in the cutest cafe near Sacre Coeur. I was wearing a cool twisted skirt from a little finnish brand called Vainio.Seitsonen. You should really check it out if you're looking for something special and want to support local. Also got to use this perfect Andiata coat which made me feel like a true parisian lady.

Photos by Matilda

Tuesday, 21 March 2017

SUNDAYS

UNIQLO cardigan
LINDEX top & trousers
ZIO shoes
Oh those lazy Sundays in Paris. Is there anything better than drinking your morning coffee in a small cafe wearing a very casual outfit? I love it when you can take it easy and just relax. This time we went to a place called Café Hugo at Place des Vosges and enjoyed our little break there before heading to the Bastille market. 

CAFÉ HUGO
22 Place des Vosges, 75004 Paris, France

Photos by Matilda

Friday, 17 March 2017

BOYFRIEND SWEATER

Wearing BROTHERS sweater, BENETTON skirt, MONKI bag, MANGO shoes
Oversized boyfriend sweater
BROTHERS sweater
BENETTON skirt
MONKI bag
MANGO shoes
Wore it with a pleated skirt
This is what working in a men's clothing store does to you. No can do when you fall in love with the latest collection and find the perfect oversized cotton sweater (you've been looking for ages). Oh well what can I say. Not only borrowed-from-the-boys but definitely perfect boyfriend material as well ;) Wore it with a pleated skirt and heels to add a little feminine touch.

Photos by Matilda

Tuesday, 28 February 2017

SHARPEN IT UP

UNIQLO cardigan
MANGO shirt and shoes
LINDEX trousers
MONKI bag
This time I picked my favourite lazy day trousers and wool cardigan (so cosy!!) and paired them with a classic white shirt and my shiny shoes to make this outfit just a bit more sharp.

Paris Fashion Week is about to start. I am way too excited but at the same time I know it means a lot of work and no extra time. I try to keep you updated on snapchat and make the most of this madness. Stay tuned!

Photos by Matilda